Karla Jacobs
Choose me. I deliver.
A former ad agency creative director, I just finished a 4-year Content Director contract with a global financial firm. Looking for freelance writing assignments of all kinds. See jacobscreative.com.
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jacobscreative.com
JacobsCreative Digital Marketing Agency
My website, complete with more samples, blog, contact info, and other fascinating content.
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sausalitoyachtclub.org
Article in Squeegee Magazine on sailboat crewing
If you're invited to crew on a sailboat, you'll want to read this first. See pages 10 & 11.
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sett.com
Snow-cat Excursion up Snæfellsjökul
Ever wanted to see the world from the top a glacier? Climb Snæfellsjökull Glacier, Iceland in a rattling tractor. Not for the faint of heart.
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sett.com
Graffiti art in Reykjavik, Iceland
Don't know much about graffiti, but I know what I like. Photo essay about interesting graffiti art in a very creative city.
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sett.com
Sailing the BajaHaha, San Diego to Cabo
Five times I've made this trip, and each time was intensely fun with sprinklings of personal drama, sunburn, drinking, and a touch, now and then, of danger.
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itg.com
Transparency Landing Page on ITG.com
As an independent brokerage that doesn't do proprietary trading, ITG prides itself on sharing essential trading data with clients. This page tells the story.
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itg.com
Hedge Fund Landing Page on ITG.com
I've been working with ITG for more than three years as a copywriter. Originally contracted to rewrite all their collateral after a major rebranding, I've continued to serve as senior copywriter on new initiatives.
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netapp.com
Branding Guidelines
NetApp hired Eleven Agency to create a library of new imagery and write a brand guideline document for their staff to use when creating marketing materials. I was chosen to write the guide, which taught me volumes about how to think about every detail of branding.
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e-storm.com
estorm international
I wrote this website for e-storm (except for blog entries). Contact me for more examples of website and marketing writing.
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e-storm.com
Direct response
Announcement of e-storm International's new branding.
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visual.ly
Common Core State Standards Infographic
Infographic for CTB/McGraw-Hill on the new Common Core State Standards program. Writer: Karla Jacobs, Designer: Kit Artig, Illustrator: Nick Shoen
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sett.com
Close Encounters with Elves
In Iceland, pretty much everyone believes in and respects the property rights of elves.
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sett.com
5 Strange and Wonderful Things about Iceland
Because it's a remote island, Icelanders make up their own rules. Some of them seem strange to outsiders, but all of them work out fine for the locals. Know before you go.
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Glipho
Good Crew vs Bad Crew: Which are you?
Be the type of sailing crew who's always welcome.